About Matthew Turner
Matthew Turner
helps millennial entrepreneurs align their business + mindset so they leave a lasting impact on this world. He’s also a writer, ghostwriter and author with an obsession for good coffee (his current book is Beyond The Pale: a business fable about escaping the hustle and living a “full” life).
Does a coach need a coach? A common myth we see around here is that good coaches and teachers don’t need a coach or teacher of their own. After all, if you’re a successful course creator, wouldn’t hiring a coach …
Creating an online course is a lot like writing a book… writing it is the easy part! Promoting and selling it is the hard bit. Yet it’s also the most important. The same applies to your online course. Sure, building …
One thing you can’t buy is… experience! You develop experience over the years as you build businesses, launch new products, fail, succeed, hire and build a team, lead it, master your skill set, and work with one new client after …
So, you’re thinking about building a Membership Site with WordPress. But should you? Is WordPress really the best option? Should you use a cloud-based platform like Kajabi, ClickFunnels, or Wild Apricot instead? Should YOU be building a Membership Site in …
Should you create an online course with WordPress or use a third-party course builder like Thinkific, Ruzuku, or Teachable? We hear this question a lot. When we work with our students and clients, they’re usually sold on the idea of …
How important is a logo for online course creators? On its own, not important. A logo won’t help you sell more courses or build greater authority. However, when you combine your logo with the rest of your Brand Identity… it …
It’s the holy grail of business… recurring revenue. It’s also the one thing that seems almost impossible for an online course creator to have. We work with experts across every industry you can imagine, many of them running successful courses …
What exactly is a sales funnel? And, more importantly, do you need one? This isn’t just a key question for online course creators, but online businesses in general. Generating leads is the lifeblood of any business, and converting these leads …
How well do you know your customers? It’s easy to say you know them, but do you have a first-rate customer insight strategy that drives your product development, marketing, content creation, and customer service? It’s an overlooked area for most …
One of the next steps after creating and launching an online course is to build a private community for your students. Many course creators try to initially do this with a Facebook Group or Slack Channel. This is fine, and …